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Amazon Prime Day 2023 Is Returning in October

Here’s everything to know about the two-day mega-sale event, including when it is and what kinds of deals to expect.

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This article was originally published in June 2023 and has been updated. 

You know that famous line from Sex and the City when Carrie says “I like my money right where I can see it — hanging in my closet”? We like to inject that OG fashionista energy with a healthy helping of 2023 inflation realism, which is why we’re always on the lookout for a great sale. If you also have a penchant for shopping and live for the thrill of a deep discount, you’re in luck because Amazon Prime Day Canada 2023 round two is right around the corner.

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That’s right, the sale returns as Prime Big Deal Days on October 10 to 11, so get your wish list (and your credit card) ready.

Whether you’re looking to update your wardrobe or restock your cosmetics stash with your favourite beauty products, Amazon Prime Day 2023 has deals that’ll make you click “add to cart” so fast, it would knock Carrie’s Manolos off.

What is Prime Big Deal Days, exactly?

Amazon Prime Days are limited-time shopping events that offer Prime members major deals across apparel, home, technology, beauty, personal care, and more for two days only.

When are Amazon Prime Big Deal Days 2023?

Amazon’s Prime Big Deal Days event is happening from Tuesday, October 10 to Wednesday, October 11.

Who can take advantage of Amazon Prime Day deals?

To take advantage of the giant savings that this sale is known to offer, you’ll need to be a Prime member. After a complimentary 30-day free trial (which you should totally take advantage of during this year’s Prime Day sale if you can), a Canadian Prime membership costs $9.99 plus tax per month.

And there are other reasons to stick around after Prime Days are done — an Amazon Prime membership comes with a bunch of perks, like fast, free delivery on tons of products, exclusive deals year-round, access to Prime video and more.

What kind of deals can we expect during Prime Big Deal Days 2023?

Like most things Prime Day-related, the deals stay pretty top-secret until closer to the two-day event. That said, we’re still thinking about some of the sweet deals we shopped during the Amazon Prime Day in July, including beloved beauty products like this CeraVe cleanser that was seriously marked down. Watch this space for more Amazon Prime Day 2023 intel!

This article contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.

Stephanie Davoli is the editorial assistant at FASHION Magazine. With a passion for all things fashion, beauty and pop culture, she’s inspired by fashion psychology, sustainability and industry innovations. Her previous bylines include The Toronto Star, Chatelaine and The Quality Edit. When she’s not working, you can find her shopping, taking a Pilates class or combing through the Vogue archives.

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