canadian launches
Photography courtesy of The Sleep Shirt.

The Five Canadian Launches We’re Excited About This Week

It's a big week for local fashion news.

From a new line of cozy-chic nightwear to a Moncton-based pop-up and month-long virtual marketplace featuring Montreal brands, here are the Canadian fashion launches we don’t want you to miss.

Vancouver’s Londre launches loungewear

canadian launches
Photography courtesy of Londre.

Sustainability-centric bodywear line Londre, which was founded by besties Ainsley Rose and Hannah Todd, just introduced a three-piece capsule of limited-run items including sweatpants, an oversized cropped sweatshirt and a comfy dress. Each style is crafted from the eco-friendly fibre Tencel, sustainably-harvested wood pulp and cotton, and the line’s comprised of the minimalist-minded colour options of cream, black and sage green.

The Sleep Shirt and Eliza Faulkner just released a collaboration

canadian launches
Photography courtesy of The Sleep Shirt.

Vancouver’s The Sleep Shirt and Montreal’s Eliza Faulkner (founded by fellow Central Saint Martins grads Alexandra Suhner and Faulkner, respectively) have stepped in to make your sleepwear dreams come true with their collaborative take on the nightie. Coming in multiple cozy versions of one charming design – done in cotton, 100 per cent linen or flannel – the pieces feature The Sleep Shirt’s beloved bedtime vibe mixed with Faulkner’s signature frills.

“I designed this nightie while in quarantine during the pandemic,” Faulkner said in a press release about the collab. “I was imagining what the holiday season might look like if we were stuck at home again and not going to parties or visiting with friends as we normally would be. I wanted to make a nightie that was comfortable and wearable but also really feminine and festive–something you could dress up a little during the holiday season, just in case we’re stuck at home again!”

E-tailer Caravan and Company has popped up

caravan and company
Photography by Denis Duquette.

Earlier this week, New Brunswick e-commerce brand Caravan and Company opened a holiday-focused pop-up shop that runs until December 13th. Expect to find wares from Wayuu bags made in Colombia to colourful jewellery made in Cusco, Peru – all ideas to make the season bright.

Souk is back with a month-long virtual shopping event


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Founded by Canadian creative director, Azamit, Souk – an annual marketplace featuring a host of Montreal-based designers – has gone digital this year thanks to a partnership with cloud commerce company, Lightspeed. Shop thoughtfully-crafted wares from beauty and fashion brands like skincare line Embody Apothecary, recent Etsy Design award winner Noemiah, jewellery brand Ora-C and accessory label Veinage.

Goodee gives its Bassi Tote a sustainable new twist

canadian launches
Photography courtesy of Goodee.

After launching its Bassi Tote this past Spring, Goodee – the B-Corp certified, Black-owned, Montreal-founded artisanal marketplace – brings us a new iteration of the style done in three solid hues and fabricated with material made from 100 per cent recycled PET plastic. The pieces are handcrafted by refugees based in Italy, giving even more meaning to each bag beyond its ability to curb waste.

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