After teasing his collaboration with Reebok during his fall/winter 2017 presentation in January, designer Marcelo Burlon finally released his collection with the athleticwear brand on October 2 at Saks Fifth Avenue, CF Toronto Eaton Centre — the first store in North America to launch the collab.
The hero of the collection is the the Milan-based designer’s reinterpretation of the Reebok Zoku runner. Available in black and white colourways, the sneaker has a minimalist feel and features Marcelo Burlon County of Milan’s cross logo on one side of the shoe and the Reebok logo on the other .
Burlon attended the launch in Toronto, participating in an in-store meet-and-greet, followed by a VIP cocktail event at Figures restaurant.
The Marcelo Burlon County of Milan x Reebok Zoku runner retails for $415 and is available at Saks Fifth Avenue. Check out photos from the launch below.
Photography by David Pike for Saks Fifth Avenue
Photography by David Pike for Saks Fifth Avenue
Photography by David Pike for Saks Fifth Avenue
Photography by David Pike for Saks Fifth Avenue
Photography by David Pike for Saks Fifth Avenue
Photography by David Pike for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue
Photography by Ryan Emberley for Saks Fifth Avenue