After teasing his collaboration with Reebok during his fall/winter 2017 presentation in January, designer Marcelo Burlon finally released his collection with the athleticwear brand on October 2 at Saks Fifth Avenue, CF Toronto Eaton Centre — the first store in North America to launch the collab.
The hero of the collection is the the Milan-based designer’s reinterpretation of the Reebok Zoku runner. Available in black and white colourways, the sneaker has a minimalist feel and features Marcelo Burlon County of Milan’s cross logo on one side of the shoe and the Reebok logo on the other .
Burlon attended the launch in Toronto, participating in an in-store meet-and-greet, followed by a VIP cocktail event at Figures restaurant.
The Marcelo Burlon County of Milan x Reebok Zoku runner retails for $415 and is available at Saks Fifth Avenue. Check out photos from the launch below.
Photography by David Pike for Saks Fifth Avenue
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