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Discerning beauty fanatics know what the essentials are—and have the Sephora loyalty cards to prove it—but sometimes you come across an unexpected new beauty product with such a specifically genius purpose that you don’t know how you once lived without it.
You may not have even heard of the latest batch of must-have beauty products, but you’re about to be converted. You haven’t really lived until you’ve tried a Korean lip mask. Premium silk-encased cotton pads? Hear us out---they’re worth the YOLO splurge. An overnight self-tanning face mask? Surprisingly practical.
They may sound like gimmicks, but these products fill a void in our ever-expanding makeup bags we didn’t know existed. We’re always down to do some strange things for beauty, and why not? These days, we’re spoiled for choice.
Browse the 5 new beauty products for spring that make a case for expanding your definition of #need.






Fingernail masks There are masks for split ends, masks for dry skin, and now, thanks to the Korean beauty boom, nail masks that resemble finger puppets. This pack comes with 10 individual cloth wraps for each fingertip containing paraffin that helps restore brittle nails and rough cuticles after 10-15 minutes of wear. Go ahead and treat yo self. THEFACESHOP Paraffin Fingernail Masks, $2, at thefaceshop.com