• Newsletters
  • Subscribe
/
1x
Advertisement
obayaty
Photography Courtesy of Instagram.com/obayaty_official
Beauty & Grooming

Men’s Beauty Brand Obayaty Is Here + More Beauty News

Plus, Glossier and Starface collaborate on a collection of cutesy pink pimple patches.

Copy link

Obayaty is shaking up the world of men’s beauty

Are we on the precipice of a new era of men’s beauty? Deliberately developed for men, celebrity-backed beauty brand Obayaty has made its debut.

The brains behind the brand are founders Anna Ryott, Lajjo Strand, Pontus Frankenstein and Max Martin (who wrote Blank Space by Taylor Swift and ...Baby One More Time by Britney Spears), with additional collaboration from big-shot songwriter and fellow producer, Savan Kotecha. This team has joined forces to bring forth a seven-piece collection of products ranging from concealers and eye pencils, to nail polishes and lip balms all stored in sleek, minimalist packaging designed with sustainability in mind.

As a new player in the beauty realm and the maker of “tools and inspiration for self-care and self-expression,” Obayaty has certainly piqued our interest.

Glossier and Starface team up to launch a limited-edition pimple patches

Men's Beauty Brand Obayaty Is Here + More Beauty News

Breaking beauty news! Two of the buzziest brands in the industry have collaborated on a limited-edition collection of pimple patches that are almost too cute for words.

Starface’s signature hydrocolloid patches have been rehoused in a Glossier-coded pastel pink compact, and reshaped to reflect the sticker designs Glossier first included with every order when the brand first launched in 2014. From peace signs and hearts to cherries and rainbows, you can patch your pimples up with whichever of these nostalgic doodles best fits your mood — or your outfit!

What’s more, you can also stock up on refill packs before the collection is gone for good. Needless to say, this collab is a match made in skincare heaven.

Advertisement

Bath & Body Works drops hand soap refills

Men's Beauty Brand Obayaty Is Here + More Beauty News

Fans of Bath & Body Works will be thrilled to learn about the arrival of 32-ounce Gentle & Clean Foaming Soap Refills. Supersizing fan-favourite fragrances like Kitchen Lemon, Mahogany Teakwood and Champagne Toast, these recyclable cartons contain enough liquid to refill 3.6 bottles of standard Bath & Body Works soap. When shopping these soap refills, consider picking up one of the brand’s newly launched reusable glass soap dispensers to pair with them.

This article contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.

Lauren Knowles is FASHION Magazine’s digital beauty writer. If she’s wearing it, it’s neutral — but her minimalist taste doesn’t mean she’s not tuned in to what avant-garde trends are hot on the runway or in the works backstage with the beauty pros (she’s pinning it all to a virtual mood board for future reference). This Bahamian-born creative also has bylines in Elle Canada, Hypebae, and CBC.

Copy link
Advertisement
Advertisement

Fashion FWD:

The next best thing to being a fashion editor - BTS access to trends, products & news.

By signing up, you agree to our terms of use and privacy policy. You may unsubscribe at any time.

Subscribe to FASHION!

Subscribe to FASHION!

FASHION magazine inspires and empowers with fashion and style trends, aimed at all sizes, ages, ethnicities, genders, and sexual orientations.

  • In This Issue
  • Style
  • Beauty
  • Wellness
  • Travel
  • The Drop
© 2026 SJC.Privacy PolicyTerms of Use