Just released: M.A.C’s Lorde collection is a goth glam dream
See the M.A.C. Lorde collection »
The details surrounding Lorde’s much-anticipated collection for M.A.C. have been revealed and as we expected, it’s all about recreating our cover girl’s signature goth glam look.
The 2-piece collection features the aptly-named “Pure Heroine” deep plum lipstick, a shade synonymous with the singer, and a Rapidblack liquid eyeliner called “Penultimate,” which is the deepest, darkest M.A.C. shade available. Going for $16 and $20 respectively, the shades are a one-two punch for recreating the singer’s look at home when they hit select stores and online on June 5. (A widespread release will go international in early July.)
Lorde is a longtime fan of M.A.C. products and has worked closely with the brand and the senior artist Amber D. for more than a year now. The brand, and Amber D, is responsible for some of Lorde’s most memorable looks, including her blackout lip colour at the Brit awards.
Even though there was no mention of the “Royals” blue eyeliner we were hoping for, it is shaping up to be one heck of a goth-glam inspired summer!
MAC Lorde Eyeliner
Lorde for M.A.C Penultimate eye liner in “Rapidblack” ($16, available June 5, 2014, maccosmetics.com)
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