Ghost Story: Examining the spirit-inspired beauty look that haunted the Fall 2013 runways

ghost makeup trend fall 2013
Gareth Pugh photography by James Cochrane; Product photography by Carlo Mendoza
ghost makeup trend fall 2013
Gareth Pugh photography by James Cochrane; Product photography by Carlo Mendoza

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Wraiths and spectres of all kinds haunted the fall runways. At Altuzarra, eyes were rimmed with “spooky” grey shadow and an ominous reddish blur; models wore a “ghostly” pallor and eerily shining eyes at Mary Katrantzou; Gareth Pugh’s soot-washed damsels looked as if they’d just entered the netherworld through a burning house; and nails were scrawled with “redrum” at The Blonds, a nod to The Shining.