Better than Gosling? Watch this sexy Frenchman do hair while narrating in a Serge Gainsbourg voice

Dashing off to Paris for the weekend to get your hair done not an option? Don’t fret—we just discovered something that will make you feel like you’re at a salon in le Marais. Cut by Fred is a beauty blog by French hairstylist Frédéric Birault, who made a career styling hair on fashion shoots, film sets, and for chanteuses like Vanessa Paradis. The blog is home to dozens of dreamy Instagram-ish video tutorials of Birault styling the hair of friends and clients, with him murmuring directions as pop songs play in the background. We don’t speak French fluently, but imagine the narrative goes something like this: “Now, I caress my hand up the back of your neck and whisper ‘I love you’ in your ear, and place a bobby pin there. And another. And another. It’s so simple. Here, take my hand…”

Or, you know, something like that. Regardless of the language barrier, Birault’s tutorials are easy to follow, bringing both slept-in street styles and J.Crew catalogue–worthy updos to life, in less than 2 minutes a pop. Which means you can totally justify watching them over and over again all weekend long.

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