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All Aboard: Gwyneth Paltrow to Host Goop Cruise

Setting sail this summer.

Ever wondered what it would be like to be on a luxury boat with Gwyneth Paltrow, sailing around the Mediterranean and talking all things wellness? Well, as of this summer you no longer have to imagine as Gwyneth is hosting the first Goop cruise – aptly named, Goop at Sea.

Paltrow has teamed up with Celebrity Cruises for the new venture on an 11-day cruise through the Med on its Celebrity Apex ship. The entire trip will be focused on wellness and mindfulness, and for one day will give guests the opportunity to attend a talk with Gwyneth and Goop’s head of content Elise Loehnen, as well as workshops. “We’ve had massive success with In Goop Health, our wellness summit that translates Goop’s content into a tangible, high-touch experience. This partnership with Celebrity Cruises allows us to bring Goop to new audiences and to meet readers where they are,” Paltrow said in a statement. “Goop’s brand DNA is based in curiosity, and curiosity is an essential component of travel. With Goop at Sea, we’ll be invoking that adventurous spirit with a series of transformative experiences led by a few of our most-trusted wellness practitioners and healers.”

According to Celebrity Cruises’ website, the Q&A with Gwyneth will see her talk about “her personal wellness journey, what she’s learned, what she’s still curious about, and where she’s headed next.” Announcing the news on Instagram, the brand said participants can “expect to meet our roster of trailblazing healers, take part in transformative sessions across mind, body and soul, and hear intimate conversation with GP & Elise – plus plenty of surprises.” One such surprise is an as yet unknown “culture-changer” who will close out the day with Elise. Plus, Goop merchandise will be available to purchase onboard throughout the trip.

News of the cruise follows the debut of The Goop Lab on Netflix, which follows Gwyneth and her team as they experience six alternate wellness therapies.

Want to get, ahem, on board? Goop at Sea is available to anyone who books a suite on board the ship, and costs roughly CAD$990 for the day (in addition to the total cruise price). Book your spot here.

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