10 fashion and beauty startups that we’re excited about
It seems like new startups are constantly surfacing, looking to offer the latest technology or product. Which is great because we’re always on the hunt for cool, innovative companies. Whether they’re fashion or beauty related, or just plain cool, we need to know about the best. We’ve saved you the search and outlined the most important “who, what, where” of our favourite startups here.
See the top 10 startups that we’re excited about now.
Who: Lona Duncan
What: An app that allows users to rent a variety of clothing from outerwear to evening wear. It works when you can’t squeeze an entire wardrobe into a suitcase when traveling.
Where: Available in the US right now but we’re eagerly awaiting global expansion.
For: Globe trotters and anyone on the charity circuit.
Price Range: $10-$100+
Who: Sarah Juma and Rachel Nicole
What: An app that helps you identify what your favourite characters are wearing on TV. Scanning shows like Scandal, Pretty Little Liars, and Girls, this app makes it easy to find and buy the exact item you’ve been coveting since your last binge-watching session.
Where: Available on the App Store and Google Play
For: TV junkies
Price Range: Free
Who: Amanda Curtis and Gemma Sole
What: A website that offers independent designers’ collections to consumers pre-production. After ordering a piece of clothing, it’s manufactured in the USA and then shipped directly to you. Nineteenth Amendment allows designers a risk-free way to launch their brands.
Where: Clothing is manufactured in the United States and can be shipped internationally.
For: The ethically-conscious shopper who wants unique pieces in their wardrobe.
Price Range: $500+
Who: Joanna Griffiths
What: A lingerie company focused on aligning performance, technology and design. With Fresh Fix and Fresh Fix Air technology, Knixwear wants to keep you comfortable and sexy.
Where: The line can be purchased online or in over 500 retail stores across North America.
For: Women seeking a fresh alternative to the big box brands.
Price Range: $20-$38
Who: Kyle MacNevin and Kayley Reed
What: An apparel and housewares company working to promote mental wellness while de-stigmatizing mental illness. Their pieces are emblazoned with messages like “It’s Okay Not to Be Okay.”
Where: Online.
For: Supporters of mental health initiatives.
Price Range: $20-$66
Who: Marta Lehzdyn and David Ricci
What: A monthly subscription service that delivers neckties and pocket squares right to your door. These playful accessories are carefully picked by expert stylists each month.
Where: Online.
For: Accessory mavens looking to amp up their suit and tie game.
Price Range: $39/month
Who: Andrew Grella
What: A mens-only makeup brand that offers colour correctors and concealers as well as a skincare products that are designed to subtlety enhance skin.
Where: Online.
For: Guys wanting to put their best face forward.
Price Range: $18-$99
Who: Robert Levine and Chelsea-Sarah Bradbury
What: Nail decals that can be customized with up to five of your own images. Brand your nails with a fav insta pic or monogram, making them uniquely you.
Where: Online.
For: Nail art devotees who want something extra special.
Price Range: Varies.
Who: Philip Krim, Neil Parikh, T. Luke Sherwin, Jeff Chapin, Gabe Flateman
What: A mattress that will contour to your body. Paired with Casper sheets and pillows, you’ll be living the dream each time you go to bed.
Where: The company has a New York showroom but the mattresses ship all over the US and Canada.
For: Those in need of more beauty sleep.
Price Range: $725-$1,275
Who: Christine Lo and Yann Gerardi
What: This site lets you to design and customize a dress according to your measurements. Your 100% custom dress will appear in the mail in 1-3 weeks after clicking order.
Where: Dresses are made in Taiwan and are shipped worldwide.
For: Designer wannabes.
Price Range: Varies.