Photography by Nike

Nike’s Air Max Toronto Bus is a Sneakerhead’s Dream

Date March 10, 2017

Sneakerheads, rejoice: Nike is bringing some OG Air Max 1 styles out of the vault and putting them on display on a special bus that’s set to tour around Toronto starting March 11.

The Nike Air Max Bus is just one of the brand’s many special celebrations during Air Max Month — a month dedicated to the iconic shoe style’s 30th anniversary (it was originally released March 26, 1987, and the date has since been dubbed “Air Max Day”). The mobile experience showcases the genealogy of Air innovation, along with some of the best of Nike Air Max styles over the past 30 years, including the AM1 grails.

During its two-week tour, customers are invited to visit the bus at its multiple stops (the first being Livestock’s Spadina location) to check out the grails and learn more about the evolution of Air Max. These visits will coincide with the individual releases of the Nike’s Air Max Day collection.

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Visitors will each receive a special token to use in the “Air Max Machine” to “take a piece of air” home and win prizes, including a chance to purchase one grail shoe at its original price and a ticket to Nike’s special Air Max Day event on March 25th. Customers purchasing Air Max shoes in-store where the bus is stopped will receive an additional token, along with a special Air Max toque.

The bus schedule is as follows:
· Saturday, March 11: Livestock Spadina 11AM – 3PM
· Sunday, March 12: Capsule Markham 12PM – 4PM
· Wednesday, March 15: Community 54 3PM – 7PM
· Thursday, March 16: Toronto Eaton Centre 3PM – 7PM
· Friday, March 17: Foot Locker Scarborough 3PM – 7PM
· Saturday, March 18: Haven 11AM – 1PM
· Saturday, March 18: SNKR CON 2PM – 6PM
· Sunday, March 19: Foot Locker Sherway 12PM – 4PM
· Monday, March 20: Foot Locker Yorkdale 3PM – 7PM
· Tuesday, March 21: Foot Locker Square One 3PM – 7PM
· Wednesday, March 22: Capsule Yorkville 3PM – 7PM
· Sunday, March 26: 310 Spadina 12PM – 9PM

Check out the Nike Air Max Day Collection below:

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Nike Air Max Day Collection

Nike Air Max 1 Anniversary – The original Tinker Hatfield design returns following its original release in 1987.

Available March 3 at Haven, Livestock and Nike.com.

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Nike Air Max Day Collection

Women’s Nike Air Max Jewell – Inspired by the Air Max Plus, this shoe is the second ever women’s-only style in the Air Max family.

Available March 8 at Nike.com.

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Nike Air Max Day Collection

Nike Air Max 90 Ultra Flyknit – The icon is upgraded with two new innovations: a Flyknit upper to increase flexibility and a cored-out midsole that decreases weight and increases comfort.

Available March 2 at Nike.com.

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Nike Air Max Day Collection

Nike Air Max 1 atmos Elephant – The “undisputed winner” of the Air Max Day 2016 Vote Back campaign, this style was co-created by famed Japanese retailer, Atmos, and was part of the “Zoo Pack” released in 2007.

Available March 18 at Haven, Livestock, Capsule, and Nike.com.

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Nike Air Max Day Collection

Nike Air Max LD-Zero – This style was created for Air Max Day 2016 by legendary streetwear designer Hiroshi Fujiwara.

Launch date TBD.

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Nike Air Max Day Collection

Nike Air Max 1 Master – This 30th anniversary edition of Air Max 1 is a combination of materials curated from the most coveted Air Max styles.

Available March 11 at Nike.com. Available March 25 at Haven, Livestock and Capsule.

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Nike Air Max Day Collection

Nike Air Max 1 Ultra 2.0 LE – Known as the most innovative Air Max 1 to date, this style is one of the lightest Air Max models ever. It also has a “3.26” placed on the tongue to mark the anniversary of the original.

Available March 16 at Foot Locker, Champs, Nordstrom, Capsule, Community 54, Off the Hook, NRML, Exclucity and Nike.com.

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Nike Air Max Day Collection

Nike Air VaporMax – The rebirth of air culminates Air Max Month, with this new style that features a flexible Flyknit upper and a reinvented air cushioning system.

Available March 26 at Foot Locker, Champs, Livestock, Capsule, Nordstrom, Haven & Nike.com.