Dior Homme
Photography courtesy of Dior

This Week’s Need-To-Know Beauty News

This is the news that caught our eye this week.

Gucci Westman has a new YouTube beauty series that features iconic women and unfiltered conversation

Makeup artist Gucci Westman, founder of Westman Atelier, has just launched a new series on YouTube called “Makeup & Friends,” in which she sits down with friends to do their makeup, chat and reminisce. The series’ inaugural season will have 10 episodes, the first starring Demi Moore. Covering everything from beauty issues and confessions to eyebrow tips, rescue dog obsessions and even details about the 2003 Charlie’s Angels movie, not a beat is missed. Watch the full video here.

Robert Pattinson is the face of Dior’s new fragrance campaign

Dior’s latest men’s fragrance, Dior Homme Eau de Toilette, has been reinterpreted by the house’s perfumer-creator François Demachy. “The signature of this composition is an unusually high dose of sensual woods,” Demachy said about his new creation. “This new Dior Homme gets straight to the point; it claims a frank, solid simplicity. It is luminous and appealing, but also conceals an enveloping softness.” Embodying the persona of the fragrance is Robert Pattinson, who exudes confidence in the New York City-based campaign.

Nail polish brand Bio Sculpture Canada and Canadian Blood Services form an unusual partnership

Photography courtesy of Bio Sculpture Canada

Running until the end of February, nail polish brand Bio Sculpture Canada (BSC) is teaming up with Canadian Blood Services (CBS) to raise funds and awareness for blood donations in Canada. “The importance of the Canadian Blood Services is their ability to save lives and unite countless individuals across the country, and Bio Sculpture Canada is thrilled to support them by raising funds and awareness through the #RedForLife campaign.” said Erica Nieuwenhuis, CEO of Bio Sculpture Canada. To participate in this initiative, treat yourself to a manicure at participating BSC spas and salons across Canada, choosing from one of the campaign nail polish colours, which just so happen to fit with the Valentine’s Day aesthetic, and a portion of sales from your service will be donated to CBS. Once your nails are perfectly groomed, snap a photo of the manicure against the supplied photo sheet, which will be available at all salons participating. Then, use this photo and the hashtag #RedForLife2020 with the name of your nail colour, and tag @EvoGelCanada (for Instagram entries) and/or @BioSculptureGelCanada (for Facebook entries). The winner will be announced on March 2, and will receive a $100 Bio Sculpture gift pack. It doesn’t end there, as this win couldn’t have been possible without the hard work that went into the manicure. The nail technician who worked on the winning entry will also win big, receiving a $100 Bio Sculpture gift certificate.

Dyson opens its first Demo Store in Vancouver

Photography courtesy of Dyson

This week, Dyson opened its first Demo Store in Vancouver’s Pacific Centre. Within the 2,000 square foot space, visitors can get their hands on the Dyson Supersonic hair dryer and Dyson Airwrap styler to fully experience the innovation. In addition to that, customers can book blow-dry appointments in the store’s Dyson Beauty Lab where they will receive a fresh blowout, learn more about their hair type and how to use Dyson tools like a pro at home.