Charting Kylie Jenner’s Beauty Evolution Through the Years
It’s Kylie Jenner’s world and we’re just living in it. (Okay fine, for the sake of accuracy: it’s really Kris Jenner’s world, which was made very clear in the recent WWD article. But Kylie’s like, the face of the world. Stay with me.)
You’ve already heard it all: in 18 months, the 20-year-old’s makeup line, Kylie Cosmetics, has achieved sales numbers that normally take brands decades to reach. She has almost 100 million followers on Instagram alone. She’s got clothing lines, a book (lol), reality TV shows, Fit Tea sponsorships (again, lol), to name a few.
Beauty-wise, she’s credited with the surge in popularity of the following: lip injections, matte lipstick, lipliner and brown lipstick. There’s also been plenty of controversies: near-daily accusations of cultural appropriation, the whole starting wigs thing, the whole Tyga thing (I know that’s not beauty-related but I’m just really glad it’s over).
So because there really is nothing more to say about Kylie that you don’t already know, below is a complete look at her truly mesmerizing beauty evolution through the years. It’s a glow up like no other.